Florence Beautification Board

Florence Beautification Board


The Florence Beautification Board serves to enrich the quality of life in the City of Florence by recognizing businesses and other local entities for outstanding landscape design and enhancements to their properties and by sponsoring programs and activities to beautify the City and to raise awareness about best practices for the urban landscape.
       The mission of the Florence Beautification Board is
  1.  To act in an advisory capacity to the Mayor and City Council in matters relating to public improvements and beautification of the City of Florence,
  2.  To promote and initiate public interest in the general improvement of the appearance of the City through various programs and activities, 
  3. To assist businesses, organizations, public bodies, and individuals in their requests for beautification action and measures, and 
  4. To grant beautification awards or letters of recognition to businesses, organizations, public bodies, and individuals for their outstanding landscape designs.

 For inquiries about the Florence Beautification Board, contact
Office of the Mayor
City of Florence
110 West College Street
Florence, AL 35630
Tel.  256-760-6400
Email:  mmurphy@florenceal.org



2019 Award Recipients

2019 First Place Winners

 Advanced Claims Concepts, Inc.
Arby’s Restaurant  -  Florence Boulevard
Bank Independent  -  Florence Boulevard
BBVA Compass Bank  -  Cox Creek Parkway
Bohannon Services, Inc.  -  Honor Roll
Buffalo Wild Wings
CB&S Bank  -  Hough Road
CB&S Bank  -  Pine Street
First Metro Bank  -  Pine Street
Grogan Jewelers by Lon  -  Honor Roll
Holiday Inn Express Hotel & Suites
Jack’s Restaurant
Keystone Business Centre
Lambert Ezell Durham Architecture, LLC
Lauderdale Lanes
Lester R. Norvell, DDS
Listerhill Credit Union  -  College Street
McDonald’s Restaurant  -  Florence Boulevard
Olive Garden
Papa John’s Pizza
Red Lobster Restaurant
Rick’s BBQ  -  Cox Creek Parkway
Shoals Chamber of Commerce  -  Honor Roll
Shoals Hearing Clinic, P.C.
Sky Zone Trampoline Park
TASUS Corporation
Teena Jeffreys McLaughlin, DMD
Teresa & Associates Day Spa/Salon, LLC
Texas Roadhouse Restaurant
Wendy’s Restaurant
Wilson Dental


Honor Roll Recipients 

In 2007, The Beautification Board began recognizing properties that had won the first-place award for five consecutive years with an Honor Roll Award. The City of Florence thanks to the property owners especially for their efforts in keeping their landscaping and buildings in outstanding condition throughout the years.

 University of North Alabama – 2007
The Assurance Group, Inc. – 2008
Bank Independent  -  Darby Drive – 2008
Deibert Park – 2008
Marriott Shoals Hotel & Spa – 2009
Burger King  -  Cox Creek Parkway – 2012
Trinity Episcopal Church – 2013
First Southern Bank  -  Court Street – 2014
Our Redeemer Lutheran Church – 2014
William A. McClanahan, DMD – 2014
Bank Independent  -  South Pine Street – 2015
Residence Inn by Marriott – 2015
Shoals Outpatient Surgery – 2016
Woodmont Baptist Church – 2016
First United Methodist Church – 2017
Keestone of Florence – 2017
McCutcheon and Hamner, P.C. – 2017
Pickett Place – 2017
Spry-Williams Funeral Home – 2017
Alliance Title and Escrow, LLC – 2018
Bank Independent  -  Cox Creek Parkway – 2018
Chili’s Grill and Bar - 2018
First Metro Bank  -  Cloverdale Road – 2018
Florence Eye Center  -  Cox Creek Parkway – 2018
Lauderdale County Teachers Credit Union – 2018
Longhorn Steakhouse – 2018
Progress Bank – 2018
Schofield Medical – 2018


             20190821_112818    grogans (2)                 

Criteria for Beautification Awards

Viewer’s first impression  1 – 5

Suitability of design to property  1 - 5
Focal points (entryways, ornaments, water features, etc.)  1 - 5

Neatness/Cleanliness, including driveways/walkways/absence of litter  1 – 5
Lawns mowed/edged  1 – 5
Flowerbeds healthy/free of weeds  1 – 5
Trees and shrubs properly pruned and maintained  1 – 5
 Scale:  30-35 – Top Awards
           25 – 29  Certificate

                             Beautification Programs and Activities – 2018-2019

 Beautification Awards2019



The annual awards ceremony for winners of the 2019 Beautification Award and Honor Roll recognition was held at Trinity Episcopal Church on July 11.                           2018042795115443

The City of Florence celebrated its Bicentennial Tree, which was donated by the Florence Beautification Board, at a ceremony in Deibert Park.

The Beautification Board donated a bench to the City of Florence for Wilson Park as a contribution to its recent renovation.

                     Reviving a holiday tradition of the City of Florence, the Beautification Board provided a beautiful                         Eastern Red Cedar Christmas tree with new lights for the median at the upper end of the Court                               Street business district.

                    Board members enjoyed working together to clean up the right-of-way along South Court Street as                        they took part again in the annual city-wide Clean-up Day in March.
The Beautification Board funded a redesigned and updated brochure for local businesses and homeowners on best practices for planting and caring for crapemyrtles, the official tree of the City of Florence.
Entrance plantings for Florence City Hall are provided by the Beautification Board.
                                                                                     Board Members

Chair:              Scott Townsend   

 Secretary:       David Dorah                                   
Treasurer:        Dee Hubbert

Members:       Maple Garner
                        Jay Harding
                        Ralph Jones
                        Margaret McCloy
                        Kathryn MacNeil
                        Karen Sanders
                        Brenda Tease
                        Linda Van Sandt
                        Susan Williams                                                                                                       

Craig Thompson, City of Florence



Resources for the Urban Landscape

General Resources

(Click “Topics” or enter keyword in “Search” box.)


Alabama Cooperative Extension System


 U.S. Department of Agriculture


U.S. Forest Service


Craig Thompson, City of Florence Urban Forestry Department

cthompson@florenceal.org    256-718-5027


Call 811 Before You Dig


Plant Selection

 Missouri Botanical Garden’s Plant Finder Database 

University of Connecticut Plant Database of Trees, Shrubs and Vines

 USDA Plant Database

  Cornell University Woody Plants Database


 Dirr, Michael. Manual of Woody Landscape Plants: Their Identification, Ornamental Characteristics, Culture, Propagation, and Uses. Stipes, Champaign, IL. 6th Ed., 2009.


Dirr, Michael. Dirr’s Encyclopedia of Trees and Shrubs.

Timber Press, Portland, London. 1st Ed., 2011.


USDA Plant Hardiness Zone Map